7-11 Introduces First NFT Platform for Convenience Stores
In this episode of Blockfuture, we discuss 7-Eleven's introduction
of a first-of-its-kind digital collectible for Slurpee drink fans nationwide. The "Find Your Slurpee Vibe" collectible allows customers to create their own Slurpee drink mix virtually, choose from classic flavors or a limited-time-only flavor, and share their creation on social media. Customers can also mint their mix and add it to their digital wallet. 7Rewards and Speedy Rewards customers who claim the digital collectible will also be entered to win Slurpee-inspired jewelry from premium designer King Ice.
In addition to the digital collectible, 7-Eleven is also celebrating its 96th birthday with a limited-time 7/11 Birthday Collection capsule on 7Collection, its online merchandise shop. The capsule features a variety of custom merch perfect for those who share the same birthday as the world's largest convenience retailer...or for those who just love Slurpee drinks. The 7/11 Birthday Collection includes 7-Eleven-inspired party decor and trimmings including apparel, balloons, wrapping paper and more.
Key takeaways:
7-Eleven is introducing a first-of-its-kind digital collectible for Slurpee drink fans nationwide.
The "Find Your Slurpee Vibe" collectible allows customers to virtually create their own Slurpee drink mix, choose from classic flavors or a limited-time only flavor, and share their creation on social media. Customers can also mint their mix and add it to their digital wallet.
7Rewards and Speedy Rewards customers who claim the digital collectible will also be entered to win Slurpee-inspired jewelry from premium designer King Ice.
7-Eleven is also celebrating its 96th birthday with a limited-time 7/11 Birthday Collection capsule on 7Collection, its online merchandise shop.
New and existing 7Rewards and Speedy Rewards members can also take advantage of $1 food deals, discounts on 7NOW Gold Pass subscriptions and savings on fuel on 7-Eleven's birthday.